Magic Bali Spa

An atmospheric website for a Balinese spa

The website was designed for people looking for rest, renewal and professional treatments performed by therapists from Bali. A key part of the project was a consistent visual atmosphere that highlights the authenticity of the brand and lets visitors feel the mood of the spa before their visit.

Our scope of work

• analysis of the offer, target audience and competitors, plus the site's information architecture
• UX/UI design refined separately for desktop and mobile
• build on WordPress with a bespoke theme and an easy content editing panel
• a bespoke massage plugin with categories, descriptions and a price list edited in the panel
• visit booking integrated with Booksy
• customer reviews from Google and newsletter sign-up
• technical SEO at launch: heading structure, meta data, friendly URLs and a sitemap
• performance optimisation: light images, lazy loading and a minimum of unnecessary scripts

What we built

• an extensive presentation of the spa, its philosophy and core values
• a catalogue of massages divided into clear categories
• detailed treatment descriptions with prices and intensity levels
• classic massages, treatments for couples, body rituals and facial massages
• a presentation of the therapists and traditional Balinese techniques
• integration with the Booksy booking system
• a customer reviews section linked to the Google Business Profile
• a separate page for yoga classes
• a detailed price list for services and classes
• gift vouchers with a description of the purchase process
• a loyalty programme for regular customers
• a newsletter sign-up form
• a contact section with the spa's details, opening hours and location
• clear calls to book placed at the key points of the website

Outcome

The whole website has an elegant, exotic and atmospheric look. Large photographs, calm typography and carefully written content build the emotional character of the brand, so the website does not just present services - it tells the story of a complete experience of relaxation and a journey to the world of Bali.

Technology

WordPress, a bespoke services plugin, Booksy, Google reviews, newsletter.